Ecommerce Retailer sees 250% growth in sales0

Objective: To achieve exponential growth in sales from this UK retailer’s ecommerce website. That’s the challenge this client laid down for us 3 months ago.

The online retailer (who has requested anonymity) was keen to improve their brand awareness and drive new customers to their ecommerce website. We identified a number of keywords, agreed by the client that were considered Short, Medium or Long term priorities based on their search popularity and competitive landscape.

We detailed our tactical approach to compliment the strategic road map, agreed KPIs and laid out the initial website changes required to achieve our first goal of getting the website search engine optimised.

Link building via authority websites and influential blogs, Press Release syndication and Directory submissions were carried out to augment the search engine results for the key phrases.

The results were outstanding. In the last 3 months, turnover from the website has increased by over 250% as a direct result of the SEO work carried out by Banc Media.