News: Yahoo in Board Room Turmoil0

How will Carol Bartz, CEO of Yahoo! fair when it comes to her 4 year appraisal, just around the corner?  Stock has increased by 30% since she took the reins, but not every shareholder agrees she is the right person for the job ongoing:

“The last thing Yahoo needs right now is a lame-duck CEO“, exclaimed a rather frustrated shareholder at the recent Annual shareholder meeting, ringing a note for change at the top.  The Board remain resolute, that Bartz is in charge now and in the future, despite rumours that a replacement is being sought out behind the scenes.

We reported back in October 2009 after seeing the $100m global advertising campaign, that Yahoo! were coming to the party 5 years too late.  The message was weak, out-dated and did not join up with the Search Engine’s website experience.  So we’re not surprised that the Organisation and it’s operational leader are still floundering against the mighty Google.

That said, Yahoo! seemed to gain some market share advantage as Comscore confirmed that Yahoo Sites accounted for 19.6% of all core search engine traffic in May.  Google’s dominance remains however as they enjoyed 63% Market Share!