It is a challenging time for Law Firms. New regulation, soon to be implemented will see the banning of referral fees come into play forcing new business acquisition higher up the agenda for solicitors’ practices.
It is this very issue that motivated Stephen Breen, Senior Partner at Breens Solicitors into action:
“We will have to make up for any shortfall that the referral fee ban will impose upon us and Internet Marketing seems a logical step,” said Stephen.
So Breens has appointed Banc Media to carry out SEO services to steal a march on competitors and start improving their exposure on Google’s search engine results as soon as possible with a view of driving new business enquiries through the website: www.BreensOnline.co.uk
“We know that the SEO process takes time and we are prepared to work with Banc to get it right to protect our future income,” commented Mr. Breen.
Changes to Google’s search results algorithm mean that there is much more emphasis on improving a website’s content and exposure. Work is being done to improve this for Breens Solicitors to ensure that Google rates the website and ranks it higher for keywords and phrases that will attract more future clients to the law practice.
“We’ve created a strategy that will create greater exposure for the company not just for some key local terms but also wider, more popular search terms that are more competitive. This ensures new business can be achieved in the short term, whilst volume can be achieved in the long term,” said Neil Birchall, Client Services Director, Banc Media.
About Breens Solicitors
With offices in Southport and Liverpool, Breens Solicitors offer a wide range of legal services including Wills & Probate, Conveyancing, Personal Injury and more. In 2002 they were awarded the coveted Law Society Accreditation Lexcel, which seeks to guarantee excellence in all areas of Practice Management as well as attaining Investors In People in 1995. Their motto: “Our client care programme is our business. At Breens we are alongside you through life.”
You can find out more about Breens at http://www.breensonline.co.uk
About Banc Media
Banc Media aims to serve its clients with passion and integrity, whilst delivering outstanding return on investment through an intelligent, pro-active approach to Organic Search (SEO) and/or Paid Search (PPC) Marketing.
Based in Manchester, Banc Media is an independent, specialist Search Engine Marketing agency that delivers excellent return on investment from comprehensive and up-to-date SEO and PPC techniques.
You can find out more about Banc Media at http://www.BancMedia.com
Martin Cozens, +44(0)845-459-0558, [email protected]